BBA Program
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Events Important Dates
Last Date for submission of Completed Application Form July 26, 2021
Interview and Admission Decision August 09, 2021
Last Date for Payment of Admission Fee August 16, 2021
Reporting at the University for submission of certificates and verification by producing originals August 30, 2021
Registration and payment of Semester Fee August 30, 2021
Commencement of regular classes August 31, 2021

About the Program

The Bachelor of Business Administration (BBA) Program is a 3 year full-time program offered by the University with a view to impart in-depth knowledge and broad understanding of the basics of management. The BBA Program focuses on various areas of management and prepares students for a professional career in management and also equips them to pursue MBA degree program in due course.

    • Pass in 10+2 or equivalent (any discipline) with 40% and above aggregate marks
    • Students awaiting final examination results may also eligible to apply.
    • Three years
  • The BBA Program consists of 36 courses covered in six semesters spread over three years. Students are also required to do Internship / Project after completion of second year.

    Year I
    Semester-I Semester-II
    • English Language Skills
    • Financial Accounting - I
    • Business Statistics
    • Managerial Economics - I
    • Digital Skills for Managers
    • Principal of Management
    • Environmental Studies
    • Financial Accounting - II
    • Managerial Economics-II
    • Digital Transformation of Business
    • Business Communication
    • Research Methodology
    Year II
    Internship / Project
    Semester-III Semester-IV
    • Principles & Practice of Banking & Insurance
    • Business Law - I
    • Costing and Management Accounting
    • Marketing Management
    • Organizational Behavior
    • Soft Skills(Practice Oriented)
    • Financial Management
    • Business Law - II
    • Operations Management
    • Digital Marketing
    • Human Resource Management
    • Tally
    Internship / Project
    Year III
    Semester-V Semester-VI
    • Money , Banking & Financial Markets
    • Project Management
    • Business Environment
    • Career Development
    • Discipline Elective – I(DSE 1)
    • Discipline Elective – II(DSE 2)
    • Humanities Elective III (Current Affairs)
    • International Business
    • Management Information System
    • Business Strategy & Policy
    • Discipline Elective – III(DSE 3)
    • Discipline Elective – IV(DSE 4)

    Sales and Marketing: Services Marketing, Sales & Distribution Management, Marketing Research, Consumer Behaviour, Retail Management, Customer Relationship Management, Brand Management
    Banking: Banking Services Operations, Central Banking, Commercial Banking, Credit Management, Rural banking & Microfinance, Corporate Banking, SME Banking, International Banking.

    Financial services: Securities Analysis, Management of Financial Institutions, Financial Risk Management, Portfolio Management and Mutual funds, Personal financial Planning, Wealth management, Investment Banking and financial services
    Insurance: Life Insurance, General Insurance, Risk & Insurance, Claims Management, Underwriting Management, Principles and Practice of Re-insurance.

  • During the 5th and 6th semester, students are exposed to elective courses in their respective field of specialization. These elective courses provide an understanding of the specialized focus fields.

  • Students who successfully complete the BBA Program will be awarded the ‘Bachelor of Business Administration’ Degree by the University, subject to University regulations.