BBA Program

The BBA Program

  • The Bachelor of Business Administration (BBA) Program is a 3 year full-time program offered by the University with a view to impart in-depth knowledge and broad understanding of the basics of management.
  • The BBA Program focuses on various areas of management and prepares students for a professional career in management and also equips them to pursue MBA degree program in due course.


  • 3 years
  • Pass in 10+2 or equivalent (any discipline) with 40% and above aggregate marks; Students awaiting final examination results may also eligible to apply.
  • The BBA Program consists of 36 courses covered in six semesters spread over three years.
  • Students are also required to do Internship / Project after completion of second year.
Year I
Semester-I Semester-II
  1. English Language Skills
  2. Financial Accounting - I
  3. Business Statistics
  4. Managerial Economics - I
  5. Digital Skills
  6. Principles of Management
  1. Environmental Science
  2. Financial Accounting - II (with Talley)
  3. Managerial Economics - II
  4. Digital Transformation of Business
  5. Business Communication
  6. Research Methodology
Year II
Internship / Project
Semester-III Semester-IV
  1. Principles & Practice of Banking & Insurance
  2. Business Law - I
  3. Costing & Management Accounting
  4. Marketing Management
  5. Organizational Behaviour
  6. Business Communication
  1. Financial Management
  2. Business Law - II
  3. Operations Management
  4. Digital Marketing
  5. Human Resource Management
  6. Business Analytics
Internship / Project
Year III
Semester-V Semester-VI
  1. Money, Banking & Financial Markets
  2. Project Management
  3. Business Environment
  4. Career Development
  5. Discipline Elective - I (DSE 1)
  6. Discipline Elective - II (DSE 2)
  1. Humanities Elective - III
  2. International Business
  3. Management Information System
  4. Business Strategy & Policy
  5. Discipline Elective - III (DSE 3)
  6. Discipline Elective - IV (DSE 4)

Sales and Marketing: : Services Marketing, Sales & Distribution Management, Marketing Research, Consumer Behaviour, Retail Management, Customer Relationship Management, Brand Management
Banking: Banking Services Operations, Central Banking, Commercial Banking, Credit Management, Rural banking & Microfinance, Corporate Banking, SME Banking, International Banking

Financial: Securities Analysis, Management of Financial Institutions, Financial Risk Management, Portfolio Management and Mutual funds, Personal financial Planning, Wealth management, Investment Banking and financial services, Indirect Taxes and GST, FinTech.
Insurance: Life Insurance, General Insurance, Risk & Insurance, Claims Management, Underwriting Management, Principles and Practice of Re-insurance.
Humanities: Current Affairs, Indian Society and Culture.

Students who successfully complete the BBA Program will be awarded the 'Bachelor of Business Administration' Degree by the University, subject to University regulations.

BBA Program Fee
Program Admission Fee Rs. Semester Fee Rs. Caution Deposit Rs.
Domicile Non - Domicile
BBA 5,000 30,000 33,000 5,000

Note : Applicants in their final year of Qualifying Examinations also can apply for all regular programs